Popcorn/Ice-Cream Optical Illusion

Apologizes for skipping Tuesday (illusion wise)! Something technical came up, which asked for immediate attention. No need to go into much detail, but it was an issue I believe had something to do with our bandwidth. Anyway, let me share these two posters to make up for it. When I first saw them, I remember they both managed to trick me. Now that some time has gone, I can't recall what was their original intention. Dunno, were popcorns only intended to resemble a skull pile, or was it the other way around. Similar goes for the second photo. Be sure to share your opinion. Anyone knows what was this campaign for?
advertising media popcorn small 91456 Popcorn/Ice Cream Optical Illusion
production company ice cream small 12761 Popcorn/Ice Cream Optical Illusion

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